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Smooth body with Caramalised Apple, Honeydew Melon, and a lingering Cocoa finish.
Speciality Coffee Score: 85
New - Limited Edition. Indulge your senses with our Roaster's Choice – hand-selected by our international expert roasters. Introducing our Single Origin Speciality Grade 100% Arabica Colombian Coffee - Pink Bourbon. Smooth body with sweet acidity.
Fast Free Delivery - use code 'FREEDELIV' in the cart.
Indulge your coffee senses with our Roaster's Choice Speciality Grade Coffee – limited edition beans hand-selected by our international expert roasters.
Every few months, we unveil a new, exclusive coffee that transcends the ordinary, delivering a truly exceptional experience.
The meticulous craftsmanship behind each Roaster's Choice ensures that you're not just buying coffee but investing in an ever-changing journey of flavours and aromas as you discover new speciality-grade coffee selections throughout the year.
Immerse yourself in the world of distinguished coffees, where each sip unveils a carefully chosen bean, showcasing the artistry and expertise of our roasters. With a commitment to quality, sustainability, and unparalleled taste, our Roaster's Choice Speciality Grade Coffee is an invitation to elevate your coffee ritual, one limited edition bag at a time.
Smooth-bodied with Caramalised Apple, Honeydew Melon, and a lingering Cocoa finish.
Speciality Coffee Score: 85
We roast every 6-8 weeks for our stock intake, which means our beans are always as freshly roasted as can be.
Fast Free Delivery - use code 'FREEDELIV' in the cart.
La Roca Coffee originates from La Asociación de Productores Ecológicos de Planadas (ASOPEP), a collective of 168 coffee-producing families situated in Planadas, Tolima, Colombia, a region renowned for its quality coffee.
Founded in 2013, ASOPEP prioritizes personal growth, environmental protection, and innovation in coffee production. Led by Camilo Enciso Suárez, ASOPEP focuses on educating its members, with 30% of them being youths, to ensure long-term sustainability and quality.
The photograph to your right is the field where this coffee is grown.
Notably, ASOPEP addresses youth unemployment by providing training in tasting, quality control, and business management, aiming to deter recruitment by groups like the FARC. ASOPEP's dedication to education extends to the community through cupping exhibitions and competitions, promoting specialty coffee consumption. Recently certified organic, ASOPEP adheres to meticulous standards in cultivation, resulting in consistently exceptional coffee characterized by bright fruit notes and a syrupy mouthfeel.
One member, Jorge Elias Rojas, epitomizes ASOPEP's success. Despite facing adversity, including his father's assassination during Colombia's domestic conflict, Jorge achieved acclaim through ASOPEP's support. Located in La Armenia, Jorge's Finca El Jardin produces award-winning microlots, showcasing the impact of ASOPEP's training and dedication to quality. La Roca Coffee represents not just exceptional coffee but also the transformative power of education and community empowerment in coffee-producing regions.
Introducing our new Limited Edition Single Origin Speciality Grade 100% Arabica Colombian Coffee: a rare and distinguished 250g bag of coffee beans that embodies the pinnacle of specialty-grade excellence.
Colombian coffee is subject to rigorous quality control measures. The Colombian Coffee Federation, a central regulatory body, ensures that only the highest-grade beans make it to market
Sourced directly from the verdant hills of Colombia through our commitment to Direct Trade, this coffee not only delivers an extraordinary taste experience but also supports the local farmers who pour their passion into each harvest.
Each 100% recyclable bag contains 250g of our Speciality Grade Single Origin 100% Arabica Colombia Pink Bourbon Beans.
Delve deeper into the allure of Colombian coffee, and you'll discover a rich tapestry of factors that contribute to its unparalleled quality.
Our Colombian coffee is a speciality grade Pink Bourbon – a truly exceptional coffee experience that transcends the ordinary.
Harvested with meticulous care, our Pink Bourbon beans boast a rare and distinctive profile, setting them apart from the rest. The vibrant pink hue of the cherries, from which these beans derive their name, is a visual testament to the unique flavours that await you in every cup.
Whether you are a seasoned coffee connoisseur or a casual enthusiast, our Pink Bourbon Colombian Specialty Grade Coffee Beans promise a sensorial journey that transcends the ordinary.
Embark on a coffee adventure like never before – one that brings the enchanting hills of Colombia to your cup. Embrace the extraordinary with our Pink Bourbon Colombian Specialty Grade Coffee Beans and let every morning ritual be a celebration of taste, craftsmanship, and the joy found in the perfect cup of coffee.
Moving to Direct Trade has enabled Jurang to pay farmers a premium that goes beyond Fairtrade base rates.
Direct Trade enables suppliers to cut out the middlemen by working directly with farmers. This means we can give more money back to the farmers whilst still offering great prices for our customers. The charge to become Fairtrade certified for many producers is so high that this often results in unnecessarily increased costs for the coffee to roasters and ultimately consumers, as someone within the chain must swallow the fee. Direct Trade erases this fee, resulting in better prices for consumers, yet still offering the same premiums, if not more of the cut, straight back to the farmers.
For this reason, producers are increasingly moving beyond Fairtrade to establish Direct Trade relationships with origin farms. It is therefore now widely accepted that Direct Trade results in better quality coffee due to the improved farmer interaction. The amount Fairtrade premiums pay to farmers often does not change depending on the quality of the crop. We believe farmers should be rewarded for their hard work.
We've concluded that Direct Trade is better for farmers, producers, and customers and are proud to state all of our Happy Coffee Beans are sourced ethically via Direct Trade relationships with origin farms worldwide.
We believe in a vision where the bottom line is people, not profit.
